28 – 30 MAY 2027
The Lifestyle Fair Wine & Mixology Experience
🍷 An Event Within An Event β€’ 28 – 30 May 2027

The Lifestyle Fair

Wine β€’ Mixology β€’ Contemporary Art

Entering its third acclaimed year at Outdoor X in 2027, The Lifestyle Fair is promoted as a standalone luxury tasting and cultural showcase inside Idlewild Country Estate's state-of-the-art conference hall & courtyard lawns.

Curated Sensory Zones

Where Cape Winelands Meet Highveld Sophistication.

Designed to attract a younger, influential, and discerning crowd, The Lifestyle Fair introduces a vibrant, cosmopolitan audience to Outdoor X and its exhibitors.

Fine Wine Estates Indoor Conference Hall

Fine Wine Estates

Meet winemakers and taste flagship vintages from celebrated estates including Vrede en Lust, Bruce Jack Wines, and boutique cellars across Stellenbosch, Franschhoek, and Elgin.

Mixology & Craft Spirits Mixology Lounge

Craft Mixology & Spirits

Botanical Cape gins, small-batch rums, agave spirits, craft liqueurs, and signature cocktails mixed live by master bartenders.

Fine Art Gallery Gallery Walk

Curated Art Gallery

Featuring acclaimed galleries such as Millard Art Gallery, showcasing original South African wildlife, landscape, and contemporary works for collectors.

Gourmet Pairing & Live Music The Oasis & Stage Tent

Gourmet Fare & Music

Artisanal cheeses, charcuterie, oysters, specialty coffee, and live acoustic performances spilling out onto The Oasis and Stage Tent lawns.

"It was an excellent opportunity to network, create new business opportunities and share our passion for art with a wider audience."

β€” Pieter Millard, Millard Art Gallery (Lifestyle Fair Exhibitor)
Exhibit in 2027

Showcase Your Estate, Distillery or Gallery

Our YourApps Spatial Mapping Engine includes a dedicated indoor zoom floor plan specifically for The Lifestyle Fair (covering the Conference Hall, Wine & Mixology Expo, Stage Tent, The Oasis, and Main Bar).

Standard Lifestyle Tented
5m x 2.5m Tented Stand
R 7 800
Excl. VAT (R 8 970 Incl.)
Premium Corner Tented
5m x 2.5m Tented Corner
R 8 800
Excl. VAT (R 10 120 Incl.)
Large Tented / Corner
5m x 5m Tented (Standard / Corner)
R 11 800 – R 13 000
Excl. VAT
Hospitality & Gastronomy
The Oasis (5m x 5m / 6m x 6m)
R 7 800
Excl. VAT (R 8 970 Incl.)

Request Our Dedicated Lifestyle Fair Proposal

As mentioned in our 2027 Exhibitor Prospectus, complete the form below to receive the bespoke rate card & indoor conference hall layout for Wine, Mixology, Art & Delicacy exhibitors.